How to earn money from YouTube

Would you like to earn money from the videos you create on YouTube?

There are lots of ways to earn money from YouTube:

  • Watch Page Ads
  • Short Feed Ads
  • Memberships
  • Superchat
  • Shopping

Making money from YouTube is not as easy as you think, but if you succeed then, there is no limit to earn money.

If you have a YouTube channel, you can continue reading; if not, read how to start a YouTube channel.

Watch Page Ads

You can make money from the Ads that appear before, during, after, and near your videos on the page where people watch them.

But you have to join the YouTube partner program to enable Ads on your videos.

Here's a step-by-step guide to join the YouTube partner program:

1. Eligibility Criteria

To be eligible for the YouTube Partner Program, you need to meet the following criteria:

  • Have at least 1,000 subscribers on your YouTube channel.
  • 4000 hours of watch time or 10M views on short videos.
  • Comply with all YouTube's policies and guidelines.

2. Apply for the YouTube partner program

Once you meet the eligibility requirements, you can apply for the YouTube Partner Program through your YouTube Studio.

For Computer/Laptop

  • Sign in to your YouTube account.
  • Click on your profile picture and select "YouTube Studio."
  • In the left menu, click on "Earn."
  • Follow the steps to review and accept the terms of the YouTube Partner Program.
  • Set up your AdSense account.

For Mobiles/Tablet

  • Download YT studio app from the playstore.
  • Sign in to your YouTube account.
  • In the lower menu, click on"Earn."
  • Follow the steps to review and accept the terms of the YouTube Partner Program.
  • Set up your AdSense account.

After your channel is approved for the YPP (YouTube partner program), you need to enable monetization on your individual videos.

Important points

  • If you have uploaded someone's content, then you can't join this program.
  • You can't watch your videos multiple times once you've joined the program.
  • If you run Google ads on your video to complete 4000 hours of Watch time, it doesn't count.

Short Feed Ads

Short Feed Ads works when you have joined the YouTube partner program.

The views your shorts get can make money from ads that play between videos in the shorts feed.

Remember these points while making shorts videos:

  • Do not upload unedited clips from a movie or a show.
  • Your shorts video must not contain any third-party logo. For example: If you edit your video using Kine master app, then the logo of Kine master should not be present in your shorts video.

Memberships

YouTube Memberships, also known as channel memberships, are a feature on YouTube that allows creators to offer a paid subscription service to their viewers.

Viewers can choose to become channel members by subscribing to a creator's channel membership program for a monthly fee. This fee is set by the creator and can vary from one channel to another.

In exchange for their monthly subscription, channel members receive various perks and benefits offered by the creator. These perks can include things like:

  • Custom badges and emojis: Channel members often get custom badges or emojis to use in the channel's live chat and comments, which can help them stand out and engage with the creator and other members.
  • Exclusive content: Some creators offer members-only videos or livestreams, giving their members access to content that regular subscribers or viewers can't see.
  • Early access: Members might get early access to videos or other content before it's made available to the general public.
  • Behind-the-scenes content: Creators may share behind-the-scenes glimpses of their creative process or exclusive updates with their members.
  • Community engagement: Channel members may have more direct interaction with the creator through members-only chats, Q&A sessions, or other community features.

Creators receive a portion of the revenue generated from channel memberships, with YouTube taking a percentage of the fee. The specific revenue split may vary depending on the creator's country and the type of YouTube Partner Program they are part of.

Not all YouTube channels are eligible to offer channel memberships. To be eligible, a channel typically needs to meet certain criteria, including having at least 30,000 subscribers and being a member of the YouTube Partner Program.

Super chat

Earning money from YouTube Super Chat involves enabling and effectively utilizing the Super Chat feature during your live streams. Super Chat allows your viewers to pay to have their messages highlighted during the live chat, making them more visible to you and other viewers.

  1. Eligibility:
    • To use Super Chat, you need to be part of the YouTube Partner Program and meet certain criteria set by YouTube. Typically, this includes having at least 1,000 subscribers, being in good standing with YouTube's policies, and having live streaming enabled on your channel.
  2. Enable Super Chat:
    • Log in to your YouTube account and go to YouTube Studio.
    • Click on the "Monetization" tab on the left sidebar.
    • Under "Supers," you'll find the option to "Enable Super Chat." Click on it and follow the instructions to set it up.
  3. Configure Super Chat Settings:
    • You can set the minimum and maximum amounts that viewers can pay for a Super Chat message. You can also choose the availability of Super Chat in your live streams.
    • Consider what makes sense for your audience and content when configuring these settings.
  4. Go Live:
    • Start a live stream on your channel using YouTube's live streaming tools.
    • During the live stream, viewers will see a dollar sign ($) icon in the chat window.
  5. Viewers' Super Chat Contributions:
    • Viewers interested in using Super Chat can click the dollar sign icon in the chat.
    • They can choose the amount they want to pay, enter their message, and send it. The color of the message will often change based on the amount paid, and it will be pinned at the top of the chat for a set period.
    • The more a viewer pays, the longer their message will be pinned.
  6. Promote Super Chat:
    • During your live streams, explain to your viewers how Super Chat works and what benefits they'll receive by using it. Encourage them to engage with Super Chat to support your channel.
    • Thank viewers who use Super Chat, acknowledge their messages, and create a positive and interactive atmosphere.
  7. Earn Revenue:
    • You earn money from Super Chat based on the contributions made by viewers. YouTube takes a percentage of the Super Chat revenue, and you receive the rest.
    • Super Chat revenue is typically paid out through your AdSense account, following YouTube's payment schedule.

Shopping

YouTube Merchandise, often referred to as "YouTuber merch" or "creator merchandise," is a way for YouTube content creators to sell their own branded products or merchandise to their fans and followers. This can include a wide range of physical and digital products featuring the creator's logo, catchphrases, or branding. Here are some common types of YouTube merchandise and how creators typically go about selling it:

  1. T-Shirts and Apparel: T-shirts, hoodies, hats, and other clothing items with the creator's logo or unique designs are popular merchandise options. Creators often collaborate with print-on-demand services or clothing manufacturers to produce and fulfill these items.
  2. Accessories: Accessories like phone cases, posters, stickers, pins, and keychains can feature the creator's branding or signature content references. These items are often produced in collaboration with merchandise companies.
  3. Digital Products: Some creators sell digital products like exclusive video content, music downloads, e-books, or digital artwork. These products can be delivered to customers through download links or email.
  4. Autographed Items: Creators may offer autographed photos, posters, or other items as limited-edition merchandise. Fans often value personalized items signed by their favorite content creators.
  5. Collaborations: Creators sometimes collaborate with brands or other creators to create special merchandise collections. This can help reach a broader audience and create unique, collectible items.
  6. Online Stores: Many creators set up online stores or use e-commerce platforms to sell their merchandise directly to their audience. Some creators may also partner with merchandise companies that handle production, fulfillment, and shipping.
  7. Promotion: Creators typically promote their merchandise in their videos, social media posts, and on their YouTube channel page. They may offer special discounts or promotions to incentivize their audience to make a purchase.
  8. Shipping and Fulfillment: Depending on the scale of their merchandise operation, creators may handle shipping and fulfillment themselves, or they may partner with third-party services to handle these aspects.
  9. Revenue Share: Selling merchandise can be a significant source of revenue for content creators. They typically earn a percentage of the sales, which can vary depending on the arrangement with merchandise partners.
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